New Markets and Niches

This just in: It’s tough being an appraiser in 2010. We all know why. The question is: How do you adapt? First, take a look at your business model. Click to view..

What if you took an extra 10 minutes during inspections to walk the block and put a flyer on each home’s door? Click to view..

Now that the XSites Desktop’s Energizer plugin is well established as an effective, proven means of creating a website that’s more search engine optimized, all I need to do is go down our list of XSites ranked by Energizer score to find some great sites. Click to view..

Click to view..

Click to view..

HUD announced last month that during the first quarter of 2008, FHA mortgage originations doubled, going up to 181,900. And they also changed their FHA approved appraiser guidelines, opening the doors to more appraisers. As many appraisers nationwide look for ways to broaden their available services, this is welcome news indeed. Click to view..

I love it when a customer does something original with an XSite. It’s inspiring to see customers do things out of the box with their business and then extend that innovation onto the web. So, when we found Hillary Koester’s www.TaxAppealExpress.com, I knew we needed to spotlight her efforts. Click to view..

You have to be extremely direct, accessible and credible to sell appraisal services to attorneys. Click to view..

Like many appraisers, you’ve probably seen a business downturn. But there are appraisals still being done every day and appraisers who know where to look are still busy. Click to view..

"If I were you, I'd be marketing like crazy to homeowners." You hear stuff like that all the time, but this article spells out the first three things you could do and exactly how to do them. Click to view..

While the volume of forward mortgage appraisals has declined, the volume of reverse mortgage appraisal keeps increasing. Len Fishman, independent fee appraiser, gives advice on how to capitalize on it.  Click to view..

What if during the course of an inspection, you took an extra 10 minutes to walk the block and put a flyer on each home's door? You could briefly describe why an appraisal may be important for them in light of all the news lately about home prices, and how you can help. Click to view..

You may have been doing a little non-lender or specialized work all along, but now you may be finding yourself more actively soliciting consumers, attorneys, accountants and others to use your appraisal services. Some tips for customizing your appraisal website to target these niches. Click to view..

If you're like most appraisers now, you're looking to branch out to more non-lender clients.  But don't limit yourself to just agents and brokers. Read on for some quick tips on landing attorneys and financial planners. Click to view..

In order to market to attorneys you need to un-learn everything you know about marketing yourself to lenders.  Some nitty gritty advice on landing these profitable clients. Click to view..

One thing we get asked a lot lately is "Any advice on where to get new business?" It's a daily occurrence. One niche to look into is getting business from attorneys, financial planners and other professionals - debt relief, bankruptcy, foreclosure, divorce, probate, even land use and eminent domain. Click to view..